A few weeks ago, I made a post outlining the game and comparing it with its chief rival franchise: Halo and the new Halo Reach. Let me say with utmost certainty, it has lived up to its name. The customization is back, the intensity is back, and by god the Xbox Live shit talk is back.
I'm 21, but I show no mercy.
More importantly, the release of Black Ops brought with it a new era of video game advertising. The commercial titled "There's a Soldier In All Of Us" doesn't depict a bunch of overweight nerds getting overly excited about killing each other. Rather it shows everyone not only playing, but enjoying Black Ops. Ultimately, I want to end up in the video game industry, designing ads exactly like this. Hell, I was more excited about my career than I was about the game when I first saw that ad.
You have a chubby middle aged woman clearing a room with a shot gun.
You have Jimmy Kimmel trying to fire an RPG with "NOOB" hastily scribbled down the side.
You even have Kobe himself taking a break from winning NBA championships to fire a grenade launcher.
"Kobe!"
Unbelievable.
The last time I was this impressed with a video game commercial was when Gears of War first came out with the "Mad World" Spot. That was the commercial that made me want to create advertisements for games. When that came out, I was a sophomore in High School. I went to GameStop an hour later and traded in my Playstation 2, a dozen games, and dropped a hundred bucks in order to buy a 360 and Gears of War.
All I can say is, I can't wait to design a campaign for Call of Duty 19: Alien Invasion. That's mine, I call dibs now.
